How We Revamped a Flooring Contractor’s Site and Drove 13x More Traffic
We took a bare-bones, 5-page website with little traffic, few leads and turned it into a powerhouse. Here’s how. I’ve known the owners at Spagnoli Flooring for a few years. They are great people who always give great service. I co-own a painting company, and we always use them as our flooring subcontractor. One day, […]
How A Local Painting Company Gets Over 1400 Website Visitors A Month With No Paid Ads
4 Steps To Grow A Contractor’s Website Organically Consistency over perfection. We find tactics that work. Do more of them (reps). While doing more of them we focus on making them better (better reps). Then we try new tactics. Where we started 2018: 3-page Squarespace website with little company info and a few stock photos. […]
What Contractors Don’t Understand About Content
It’s not just about trying to go viral on social media or having a website. It is about what you as a company say on social media and your website. The content should be about your company’s story and what the company stands for. How your company executes the work. How your company communicates with […]
Why Doing It All Is Holding Your Business Back
A short guide to help contractors grow through micro outsourcing Read time – 4 minutes Last week, I had a conversation with the owner of a flooring company. He is an owner-operator who is looking to expand into a new county but is struggling to find the time to build out the marketing for it. […]
Contractors Are Limiting Themselves With Generic Websites
How a generic website can hold a business back Read time – 3 minutes A local carpet cleaning owner and I were having a conversation the other day. It quickly turned to marketing and the cost of leads for her business. She explained how expensive Google Local Service ads had become and was looking for […]
