1. “How Much Firewood Do You Actually Need?” Calculator
Mini guide that shows:
- How many cords for a season (explain what a cord is)
- Indoor fireplace vs outdoor pit
- Weekend cabin usage
- Moisture content 101
Why it works: Everyone overestimates or underestimates. You become the go-to source.
2. Firewood Storage & Safety Guide
Quick PDF with diagrams:
- How to stack for airflow
- How to store outdoors
- Indoor safety
- Preventing bugs and mold
Why it works: High perceived value, solves a real fear for buyers.
3. The “Ultimate Wood Cheat Sheet”
Explain the differences (with visuals):
- Oak
- Maple
- Ash
- Birch
- Cherry
Includes BTU levels, burn time, ideal uses.
Why it works: People LOVE knowing they bought the “right” wood, especially first-time buyers.
Why These 3 Lead Magnets Work (And How Firewood Companies Can Use Them)
You can use these lead magnets across your website and social media channels in multiple ways:
- Turn each one into a blog post
- Turn each one into a video – post on YouTube, website, and social media
- Create a dedicated content page for it
- Offer it as a downloadable PDF that unlocks after someone enters their email
Simple flexible ways to help your business get found, build trust and get more leads.
