Plant Seeds Get Leads: 739 painting and carpentry leads in 5 months
Our painting client (www.paintworks.nyc) traffic Jan 1 – May 31 2025. Breakdown of the Numbers: 7800 website visitors Jan-May 1560 visitors/month on average 739 total leads Jan-May 148 leads/per month. 9.5% of website visitors become a lead. Ad spend: $810 total on Google Ads Jan-May (only ran ads Feb, Apr, and May) New Content pages: […]
Content Hubs For Contractors
What is Content-Driven Acquisition? Read time – 3 minutes By creating content that people can actually use and learn from, you can acquire leads and build an email list. You become more than a contractor; you become a resource. PLEASE stop asking ChatGPT to write blogs for you on AC or lawn maintenance and just copy […]
Should You Give Virtual Estimates?
The pros and cons of giving virtual estimates as a contractor Read time – 8 minutes Virtual services have become normal for most people in America. Doctors are doing telehealth, counseling sessions are done online, and fitness coaches are yelling at clients virtually; I even took Spanish tutoring lessons over Zoom video call for 2 […]
How A Local Painting Company Gets Over 1400 Website Visitors A Month With No Paid Ads
4 Steps To Grow A Contractor’s Website Organically Consistency over perfection. Read time – 3 minutes We find tactics that work. Do more of them (reps). While doing more of them we focus on making them better (better reps). Then we try new tactics. Where we started 2018: 3-page Squarespace website with little company info […]
The 20-Hour Rule: Why Marketing Agencies Should Dedicate Time to Learn About Contractors and Their Field
Why Marketing Agencies Should Dedicate Time to Learn About Contractors and Their Field One of the top complaints contractors have with marketing agencies (they have many) is that the agency doesn’t know their business or their industry. How could they? The agency salesperson may spend 2 hours setting appointments and pitching the contractor on some […]
